We believe in using naturally sourced and science-based ingredients in our supplements. Our labeling is clean and transparent so you know exactly what and how much is in our capsules. Open sourced labeling and no artificial fillers or additives are core to our brand.
We also believe that our customers should be getting value from our products. We got sick and tired of seeing supplements with 100mg of one active ingredient and a bunch of useless fillers and sugars with slick marketing being touted as the next big thing for your health for $50 and up per bottle. Our formulas contain optimal levels of only clinically-researched and effective nutrients you need without unnecessary fillers and additives used in many other brands. The result is superior nutritional supplements at the best value possible. Sure these ingredients cost more to produce, but we are all about delivering the best physician formulated supplements to you at the best value.
That’s why our mantra is “It’s about time to become an Optimized You. Naturally.”
The supplement industry is a maze of thousands of products and even more misinformation. But the fact is that there are natural and safe herbs and supplements to totally transform your health and well being that everyone should be taking and that you likely can’t get through diet alone.
So we decided to take the lead in the industry and create the best possible combinations of all of these ingredients and create products focused on brain health and nutrition, energy and vitality.
The two key questions that we want to answer for you are:
1. Is there a recognizable health benefit to taking natural, herbal supplements?
2. Are the formulas that we developed best-in-class, that is, do we have the best possible ingredients at the best value?
Everything we do is focused around those two key questions. These are questions we believe everyone considering taking a supplement should ask themselves in our humble opinion. We think that has been forgotten by the many supplement companies out there whose sole mission seems to be separating you from your hard earned money with empty promises, or even worse, outright fraudulent intent. We want to enable you to take control of your own health and arm yourself with information and products that encompass what we believe will work for you.